Results fade by Monday.
Stories get followed.
By Monday, a race result is a PDF nobody opens. We turn each race day into a ten-slide story fans actually stop and swipe through — and the template does the heavy lifting.
Consistent EISA branding, every single weekend — a look people recognize, and follow.
The content reached the whole community
Beyond the feed, roughly 9,000 photographs were captured each week — every athlete, every discipline — and shared in galleries sorted by school and gender that athletes and families downloaded, favorited, and reshared across hundreds of accounts. The audience is already built. Next season's plan turns that reach into a consistent, must-watch feed.
Phillip Belena
Sports Photographer & Content Creator @phillip.e.belenaPhillip is a New York–based sports photographer who has spent years on the trails, courses, and coastlines of the Northeast documenting endurance athletes — Nordic skiing, biathlon, cycling, sculling, and open-water swimming among them.
His work travels well beyond the finish line — recently shown in the gallery as part of LBIF's Art of Lifeguarding exhibition on Long Beach Island.
Steve Cloutier
Alpine Photographer & Content Creator @blockislandsteveSteve is a fixture on the EISA alpine circuit, shooting GS and slalom weekend after weekend from Sugarloaf to Burke to the Dartmouth Skiway. His images run on SkiRacing.com, in EISA race releases, across college athletics sites, and in NCAA Championship coverage — including the 2026 championships. He also shoots on the alpine World Cup circuit.
In the off-season he trains his lens on big-boat sailing, with coverage of events like the Newport Bermuda Race.
EISA Championships @ Rikert
Per race day
A 10-slide recap carousel, formatted to post, within 2 hours of the last race. Caption + hashtag set included.
Season templates
Reusable master templates for recaps, skier-of-the-week, and event previews — so the look stays consistent all season.
Story cut-downs
Each carousel adapted to a vertical 9:16 Story set for same-day posting and reshares by teams & athletes.
Photo catalog
A searchable archive organized by team, gender, and event — downloadable and tagged with athlete metadata.
Photography every SID can actually use
Every carnival weekend, each school's Sports Information Director gets fast access to high-resolution race photography of their athletes — organized, captioned, and ready to drop into recaps, social posts, recruiting, and athletics communications. No chasing images down; the coverage comes to you.
Podiums within 30 minutes
Winners and podium shots delivered within 30 minutes of the race finish.
Organized by school & gender
Galleries sorted so SIDs find their athletes in seconds.
Same-weekend turnaround
High-res files posted while the story is still fresh.
Cleared for athletics use
Press, social, and recruiting use with photographer credit.
Both disciplines, every stop
Full alpine and nordic coverage across all six carnivals.
A post every race week
A predictable cadence keeps the feed active all week and builds anticipation into every carnival weekend.
Athlete of the Week
Spotlight post on a standout skier from the weekend.
Week Preview
What's coming up — venue, disciplines, and story lines.
Training Photos
Behind-the-scenes shots of athletes training.
Race Day Coverage
Live-day posts + the 10-slide recap within 2 hours.
Race Day Coverage
Live-day posts + the 10-slide recap within 2 hours.
A website that keeps up with the racing.
The current site buries results and reads like a template. This refresh puts the season front and center: a bold hero, live standings and race news, and the full carnival schedule as one clean, scannable list — in the same brand as the social carousels, so everything looks like one program.
- ★ Mobile-first, fast, and easy to update each week
- ★ Live timing, results & standings front and center
- ★ Recap carousels embed straight into the news feed
